Discover Shop Tutto’s Journey From Start To Reaching 40% CTR with AMZDUDES Experts

Introduction:

Shop Tutto enjoyed a strong hold over its local market for supplying top brand wholesale products in its brick-and-mortar store in Chicago. We helped the leading wholesale supplier to expand its presence on the largest e-commerce platform, and launch products on Amazon, as well as ensured their account’s compliance with Amazon’s policies.

Our Approach:

Meeting the client’s requirements, AMZDUDES worked on strategies to expand the brand’s reach across the country. We initiated by establishing the brand’s store on Amazon from scratch, followed by reliable and strong distribution channels including long-term suppliers.

Our Strategy:

Setting Up Amazon Store: We established the brand’s Amazon store from scratch, from registering on Seller Central to enrolling the brand on Amazon’s Brand Registry and submitting the brand’s trademark and logo.

Product Sourcing: Identifying the products with high demand on Amazon, we launched the brand’s products available on its brick-and-mortar on Amazon.

Optimized Product Listings: To organically boost visibility of the newly launched products, we optimized the listings with A+ content, relevant keywords and well-defined product features.

Inventory Management: To avoid over- and understock inventory fiasco, we implemented effective strategies to streamline inventory management and order fulfilment process.

Amazon Policy Compliance: We managed the brand’s Amazon store to ensure it’s operations align with Amazon’s policy and avoid the risk of account suspension.

Competitive Pricing Strategies: Accurate pricing is the key element of staying competitive in a marketplace as saturated as Amazon. Our team ensured all the brand’s product listings were priced competitively, while monitoring price parity of each product across different channels.

Impact:

Surge in Online Sales By 150%: Expanding its presence online through Amazon, helped the company reach its prospective customers beyond Chicago, significantly boosting its net revenue.

80% Boosted Organic Traffic: By optimizing the listings, the products appeared to more relevant search queries leading to higher brand visibility.

40% Increase In Conversion Rate: Strategic keyword inclusion in all the product listings attracted relevant and interested buyers to their brand’s Amazon store.

R50+ New Products Launched On Amazon: We helped the client launch 50+ wholesale products on its Amazon store to extend its customer base across the country.

Conclusion:

AMZDUDES’ strategic approach, including establishing a robust wholesale account of Shop Tutto, optimizing inventory, and securing long-term suppliers of top-quality and high-demand products, yielded a 150% sales surge, 80% organic traffic boost, 40% conversion rate increase, and launched 50+ new products. It now thrives in the largest e-commerce marketplace in the USA, after winning its local market through its brick-and-mortar wholesale store.

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