Sports Nutrition Amazon PPC Case Study Hero

How AMZDUDES Skyrocketed PRS Amazon Wholesale Account Growth By 240%

Background:

In October 2023, our agency, AMZDUDES, onboarded a new wholesale client, Prime Retail Solution. PRS’ Amazon wholesale account growth was stuck at $70,000-$80,000 sales per month. They lacked streamlined processes, efficient inventory management, and a clear growth strategy. Expanding into new markets like Canada and Mexico seemed like a distant dream.

Objectives:

  • Increase Amazon sales revenue/month.
  • Improve inventory turnover rates.
  • Enhance customer satisfaction and ratings.
  • Establish a strong brand presence on Amazon.
  • Expand into the Canada and Mexico market.

Strategy and Implementation:

1. Data-driven Market Research Analysis:

  • Conducted a detailed market analysis to identify high-demand, low-competition products.
  • Utilized advanced product research tools.
  • Analyzed competitor strategies.
  • Identified seasonal trends and opportunities.
  • Leveraged the PRS’ existing distributor access to source high-demand products in the sports, outdoors, supplements, and grocery categories.

2. Supplier Negotiation Techniques:

  • Organized workflows with over 20 vendors.
  • Build strong relationships with reputable suppliers.
  • Created mutually beneficial proposals.
  • Negotiated best pricing to maximize profit margins.

3. Efficient Inventory Management:

  • Implemented automated inventory tracking using SellerCloud.
  • Conducted weekly reviews of inventory levels.
  • Provided detailed restocking reports.

4. Amazon product listing optimization:

  • Revamped product listings with compelling titles and descriptions.
  • Used high-quality images and videos.
  • Implemented keyword optimization for better search rankings.
  • Secured brand-exclusive deals to enhance visibility and sales.

5. Targeted Amazon PPC campaigns:

  • Launched targeted advertising and PPC campaigns.
  • Identified target audience segments.
  • Created compelling ad creatives.
  • Continuously monitored and optimized campaigns for better ROI.

6. Improving Customer Satisfaction On Amazon:

  • Ensured prompt responses to customer inquiries.
  • Efficiently handled returns and refunds.
  • Encouraged satisfied customers to leave positive feedback.

Results:

Within eight months, the results were outstanding:

  • Total Sales: $3.862M.
  • Sales Growth: 240% increase compared to the previous period.
  • Units Sold: 270 units daily on average.
  • Customer Satisfaction: Achieved a high customer rating.

The monthly sales chart illustrates significant growth, with a notable spike from October to November due to our proactive listing of more products in the first month, which sold in the following month.

Conclusion:

This case study highlights the success of AMZDUDES comprehensive approach to the Amazon wholesale model. Through thorough market research, efficient supplier sourcing, optimized inventory management, enhanced listings, targeted advertising, and excellent customer service, we significantly transformed PRS’ Amazon business. This success story showcases the potential of the wholesale model to achieve substantial growth and profitability on Amazon.

Ready to Leverage Our Proven Wholesale Sales Strategy?

Contact AMZDUDES today and experience the same explosive growth we delivered for PRS. Let’s turn your wholesale business into a thriving Amazon FBA success story!

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