Amazon PPC & Storefront Management Agency

Your Sponsored Brands ads can send shoppers directly to your Amazon Brand Store. When PPC and storefront management are handled separately, the advertising strategy and the destination can easily fall out of sync.

As a full-service Amazon agency , AMZDUDES provides Amazon PPC and Storefront Management services under one coordinated team. We manage your advertising while building and maintaining a Brand Store that supports your campaigns, reflects your brand, and gives shoppers a clear path toward purchase.

★★★★★ 4.9 client rating $20M+ ad spend managed 500+ brand partnerships
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At a Glance

Amazon PPC and storefront management work best when both are planned together. Sponsored Brands can drive shoppers to your Brand Store or specific Store pages, so AMZDUDES manages PPC and storefronts together to keep campaigns, promotions, products, and brand presentation aligned. The service includes ongoing optimization, performance monitoring, and Store updates based on account data, with month-to-month management and no long-term contracts.

What We’ve Seen When PPC and the Storefront Are Split

Ads Driving Traffic to an Outdated Storefront

Sponsored Brands campaigns may send shoppers to a Brand Store that no longer reflects the brand’s current products, promotions, or priorities.

A Storefront That Doesn’t Support Conversion

A Brand Store can contain the right products but still provide a weak shopping experience if the structure, navigation, messaging, and merchandising are not planned around the customer journey.

Campaigns and Store Content Are Out of Sync

Advertising may focus on a product launch or seasonal promotion while the storefront continues highlighting something else. This creates an inconsistent experience after the click.

PPC Is Managed, but the Storefront Is Ignored

A brand may have active PPC campaigns but treat the Brand Store as a one-time design project instead of an ongoing brand and shopping asset.

The solution is not simply to spend more on advertising. It is to make sure the advertising and storefront support the same strategy.

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Amazon PPC Management

As part of our Amazon PPC and Storefront Management Service, we manage the advertising campaigns that bring shoppers to your products and Brand Store.

✓Sponsored Products, Sponsored Brands, and Sponsored Display
✓Sponsored Brands campaigns connected to relevant storefront destinations
✓Campaign structure based on products, keywords, and customer intent
✓Search-term analysis and optimization
✓Negative keyword management
✓Bid and budget optimization
✓Placement analysis
✓ACoS, TACoS, ROAS, and sales performance tracking
✓Branded and non-branded advertising analysis
✓Amazon DSP and Amazon AMC where appropriate

PPC performance is reviewed alongside the storefront experience so advertising decisions are not made in isolation.

Amazon Storefront Management

Your Amazon Brand Store should remain current as your product range, promotions, and advertising strategy change. Our Amazon Storefront Management Services include:

✓Brand Store design aligned with your brand identity
✓Store page structure organized around products and customer journeys
✓Product merchandising to highlight relevant products and collections
✓Ongoing storefront updates for launches, promotions, and seasonal campaigns
✓Sponsored Brands destinations aligned with campaign objectives
✓Brand consistency across advertising and storefront content
✓Storefront performance monitoring and ongoing improvements

The goal is to maintain the Brand Store as an active part of your Amazon strategy rather than a page that gets built once and forgotten.

How PPC and Storefront Management Work Together

PPC and storefront management are handled by one team, allowing both sides of the customer journey to stay connected.

When a Sponsored Brands campaign promotes a product collection, the relevant Brand Store page can be updated to support that campaign. When products, promotions, or brand priorities change, the advertising strategy can be adjusted accordingly. This creates a more consistent path from search to ad click to Brand Store to product.

The team can also use PPC and storefront performance data to identify areas for improvement, rather than managing advertising and Store content as completely separate activities.

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Brands Where Advertising and Storefront Worked Together

Body butter product photography, beauty and personal care Amazon storefront case study Beauty & Personal Care
$2.8M+Amazon revenue in 2025

Beauty & Personal Care: $2.8M+ Amazon Revenue

An established beauty brand needed a stronger Amazon presence while continuing to scale its sales. AMZDUDES supported the brand with premium Amazon content, branded presentation, audience targeting, and merchandising strategies designed to support growth. Result: $2.8M+ in Amazon revenue in 2025.

Premium A+ Merchandising AMC
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Sports nutrition product line, Amazon brand presence case study Sports Nutrition
7,157New-to-Brand customers

Sports Nutrition: 7,157 New-to-Brand Customers

A sports nutrition brand needed to establish its Amazon presence and build customer acquisition from the ground up. AMZDUDES built listings and brand presence around search intent, supported the account with Sponsored Products and Sponsored Brands, and used Subscribe & Save to support repeat purchasing. Result: 7,157 New-to-Brand customers and $324,544 in first-time sales within 10 months, with 12.29× ROAS.

Sponsored Brands Brand Presence S&S
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Man carrying a bicycle, DTC brand Amazon expansion case study DTC Expansion
$438KAmazon revenue, 12 months

DTC to Amazon: $438K in Revenue

A DTC brand expanding onto Amazon needed its brand presentation and advertising strategy to work together from the beginning. AMZDUDES built an Amazon-native presence, supported Brand Registry and Transparency, and used funnel-structured PPC to drive traffic. Result: $438,474 in Amazon revenue over 12 months, with approximately 92% New-to-Brand sales.

Brand Registry Funnel PPC NTB
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What Clients Say

★★★★★

“Hard working team over at AMZDUDES. Love the way they work, and the numbers don’t lie.”

JHJonah HedgesFounder · Prime Retail Solution
★★★★★

“Thank you so much for that update, you guys are doing wonderfully! I really appreciate all of your efforts. Sales jumped from $3.3K to $51.3K in 9 weeks.”

SSamFounder · Explicit Essentials
★★★★★

“This is amazing, thank you. I have not seen my TACOS improve this much with my last agency. Thank you again for all of your work.”

RLRosine LyFounder · DTC Brands

The Numbers, Straight From the Account

The Reporting You See

Reports connect PPC activity and storefront management so you can see what was changed and how the account responded. Reporting can include:

01PPC revenue, spend, ACoS, TACoS, and ROASCovering spend, sales, efficiency, and the work done that week.
02Sponsored Brands performanceClicks, conversions, and efficiency for campaigns sending shoppers to the Store.
03Traffic driven to the Brand StoreVisits and page views from ads, so the destination’s contribution is visible.
04Storefront updates and merchandising changesWhat changed on the Store, and why.
05New-to-Brand and repeat salesTracked separately so acquisition isn’t hidden by repeat purchases.
06Keyword and campaign performanceHarvested terms, negatives, and waste removed.
07Strategy recommendations and next stepsWhat we plan to change next, based on the data.
How every task is reported

Outcome tracking and outcome logging

Every task carries a stated expectation before work starts, and a measured result after. Both are written metric-first, so a change either moved a number or it didn’t.

Outcome trackingOutcome loggingStatus
Sponsored Brands destination updateExpect +10% Store visits from updated landing page in 10 daysStore visits up 14% from Sponsored Brands. Achieved.Achieved
Brand Store merchandising refreshExpect +0.5 pts CVR on Store traffic in 14 daysStore CVR 9.1% → 9.8% (+0.7 pts). Achieved.Achieved
Wasted spend removalExpect −12% wasted spend from negatives in 10 daysWasted spend down 14%. Achieved.Achieved
Seasonal promotion alignmentExpect +15% promo sales with Store and ads alignedPromo sales +9% so far. Trending positive.Measuring
Campaign restructureExpect −10% ACoS from branded/non-branded split in 14 daysACoS 36% → 31% (−5 pts). Achieved.Achieved
Status valuesPending · Measuring · Achieved · No Impact
Rows shown are format examples. The weekly client report pulls every task where status is no longer Pending.

Strategy calls are available weekly, biweekly, or monthly depending on the engagement. You also have WhatsApp access for quick questions between scheduled calls.

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How Engagements Work

Day 1

Discovery Call

We review your PPC account, Brand Store, products, advertising goals, and current challenges.

Days 2–5

Audit

A senior strategist reviews your advertising and storefront together to identify gaps between the traffic being generated and the experience shoppers see after the click.

Week 2

Align and Launch

We optimize the PPC structure and build, refresh, or reorganize the Brand Store based on the agreed strategy.

Ongoing

Manage and Optimize

PPC campaigns are continuously optimized while the Brand Store is kept current with your products, promotions, and advertising priorities.

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Frequently Asked Questions

They can be, particularly when Sponsored Brands campaigns use the Brand Store as a destination. Managing both under one team helps keep advertising, storefront content, products, and promotions aligned.

The Brand Store is part of the customer experience after a shopper clicks an ad that directs them there. A relevant, well-organized Store can make it easier for shoppers to explore the brand and products promoted by the campaign.

It can include Brand Store design, page structure, product merchandising, content updates, seasonal and promotional updates, Sponsored Brands destination planning, and ongoing storefront improvements.

Sponsored Brands can direct shoppers to an Amazon Brand Store or to a specific Store page, depending on the campaign setup and available destination options.

Storefront management can be ongoing. Regular updates help keep the Brand Store aligned with new products, campaigns, promotions, and seasonal priorities.

Yes. As a full-service Amazon agency, AMZDUDES provides Amazon PPC and Storefront Management Services under one team, allowing advertising and storefront work to be coordinated.

Pricing depends on advertising spend, account complexity, storefront scope, and the level of ongoing management required. We can recommend a suitable engagement after reviewing your account and goals.

Growth · Commitment · Gratitude

PPC and Storefront, Managed Together

As a full-service Amazon agency, AMZDUDES combines PPC management with Amazon Storefront Management Services so your advertising, Brand Store, products, and promotions work from the same strategy.

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Growth · Commitment · Gratitude

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Partner with AMZDUDES for Amazon PPC management for third-party sellers: portfolio-level spend allocation, Buy Box-aware advertising, and thin-margin efficiency across every brand and ASIN.

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